FREE webinar: What does storytelling mean for my business?

How to borrow from the rules of narrative fiction in order to tell better stories about your work.

Steve Rawling

Our guest speaker is Steve Rawling, a former BBC TV News journalist, consultant and author. In his career as a communicator, Steve reckons he has told over 20,000 stories. He helps clients in industry, media and education sectors in the UK and abroad to improve their creative thinking and communication skills. He wrote a book of 100+ creativity tools for businesses – Be Creative Now – published in 2016 by Pearson Business.

In this session, you will learn:

  • How fictional story arcs can help craft two types of business message: foundation stories and brand stories
  • How fictional story arcs can help craft two types of business message: foundation stories and brand stories
  • Practical ways to explore different elements of your business story and find the ones that work for different audiences.
  • Practical ways to explore different elements of your business story and find the ones that work for different audiences

Save your seat and register now

If you can’t make the live webinar, register anyway and we will send you a copy of the recording.