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SUMMARY:IABC Online Connect | Monsters\, Myths\, and Messages: How to use AI to tell stories that stick
DESCRIPTION:Corporate content doesn’t have to be a graveyard of lifeless words. In this workshop\, you’ll learn how to turn scary myths about AI into real tools for better storytelling. \nWe’ll explore how to make AI your sidekick instead of your monster\, so you can create content that thrills instead of chills. Come ready to carve out better content\, faster… before the zombies of boring writing rise again. \nWhat you’ll learn:\n\nHow to spot hidden stories (no ghost-hunting gear required) and bring them to life\nHow to train AI to sound like you so your voice isn’t buried six feet under\nHow to banish corporate-speak like garlic wards off vampires\nHow to resurrect dull lists of facts into stories that grab attention and drive action\nQuick prompts to have AI pitch in on ideas and polish your work\nHow to use quick prompts to have AI pitch in on ideas and polish your work\nWhy storytelling matters more than ever and how to keep your creativity from becoming a ghost\n\nRegister now\, and grab your FREE ticket:\nhttps://us02web.zoom.us/meeting/register/obhlBSPgS9ujiPeA9QHv3Q \nSpeaker: Steve Crescenzo\, CEO at Crescenzo Communications\, has dedicated his career to helping communicators around the world create content that’s clear\, engaging\, and free of jargon. As a consultant\, writer\, speaker\, and seminar leader\, he teaches professionals how to break out of formulaic corporate habits and connect with their audiences. Steve has been honored as the #1-rated speaker at the IABC World Conference seven times\, including three consecutive years\, and has earned top ratings at IABC events across the U.S.\, Canada\, Europe\, Australia\, and New Zealand.
URL:https://iabcemena.com/event/monsters-myths-and-messages/
LOCATION:Online
CATEGORIES:Webinar
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