A Seasonal Rápido & Networking Evening- IABC UK (November 2017)

IABC’s UK chapter will be hosting a Rapido Session on November 28, 2017, 600pm-830pm, at the Parcel Yard, Euston Rd, Kings Cross, London N1C 4AH. The event will be hosted by Rapido creator Ezri Carlebach and will tackle the topic, “Fake News is in the News: But What Makes it Fake?”.

When people believe the press and act on false stories, is it still fake? When politicians win elections based on unachievable promises or lose them because of false allegations, is that fake news?

What has this got to do with business communicators? Does it affect both internal and external communications? Does ‘spin’ have a role in how we communicate with our customers and people?

Presenters:

Kevin Read, Executive Chairman & Partner, Engage by Bell Pottinger

Jenni Field, Communications Consultant and Chair of CIPR Inside

Jane Mitchell, Director, JL&M Ltd and leading speaker on ethics in business

Dr Barbara GibsonLiberal Democrat parlimentary candidate

Mike Pounsford, Founder, Couravel Ltd and President IABC UK

There’ll be plenty of time for networking, and drinks, too.

To find out more and register for this event, kindly visit the following Eventbrite link::  https://www.eventbrite.co.uk/e/a-seasonal-rapido-networking-evening-tickets-37693520334?aff=ehomecard

Membership Month Profiles – Miguel Cortez

October is IABC membership month. In line with this, we have gathered insights from select IABC members on how the organization has helped them in their respective careers.

Mr. Miguel Cortez – International Student

Miguel Cortez is a Full Time Masters in Public Relations student at the London College of Communication (LCC).

Over the years, IABC UK has offered a mentoring program for students in select universities in the United Kingdom. LCC is one among a handful of institutions which the IABC has had a fruitful partnership with.  Through this, Miguel has managed to broaden his perspective and hone his communication skills through working closely with a variety of respected industry professionals. He is also a member of the 2017-2018 IABC UK Board of Directors.

“Working in communications for over a decade has helped me understand the value of establishing relationships with industry professionals at all levels.  IABC UK has helped my development through giving me access to networking opportunities and consultations with industry experts. This is vital both for students looking to kick start their careers, and students with more working experience who want to prepare themselves for more significant responsibilities.”

Miguel further shared that he has felt enriched by his involvement with the IABC, and that he feels more confident about reaching greater heights professionally, in the future.

“My IABC UK mentor and others in the organization have graciously shared their time and knowledge with me. IABC UK has made it possible for me to pair my scholastic experience as a postgraduate student with professional skills development through exposure to truly global industry perspectives. It’s been an amazing learning experience thus far. I now feel better equipped to face the challenges associated with taking on higher profile communication roles in the future. Furthermore, I now feel confident about being able to make a positive impact on society with my talents.”

For more information on IABC UK membership, and links to other key facets of the organization, visit https://iabcemena.com/uk/how-to-join/.

 

Thinking Big Data – March 22, 2017

Event recap by Alexandra Darras and the IABC event committee at Leeds University.

“Maurice Keyworth is filling up! About to start!”. 22nd of March 2017, 6.20 pm, the social media team is calling out for latecomers as the conference will begin shortly. “Thinking Big Data” came up as the completion of three months months of work from the organising team.

The “Thinking Big Data” adventure began in December, when the Corporate Communication Marketing and Public Relations (CCMPR) students have been invited to volunteer to carry on the alliance between Leeds University Business School and the IABC UK, and organise a networking event involving both parties for the second consecutive year.

Nineteen students have been involved in the organisation, all split up into different poles to ensure every aspect of the event was covered. Nonetheless, even though each had a specific task to focus on, everybody have taken part in the discussions and decisions for each step of the organisation process.

The team has come across a fierce debate about the theme of the event. Many ideas were raised, such as crisis communication, or how to communicate CSR effectively. All of the members have passionately defended their favorite topic, and big data eventually emerged as the winner. Once the theme set up, Daniel Schraibman – Board Director of IABC UK – has kindly gone through his extensive IABC network to invite speakers who would be able to deliver compelling and complementary talks revolving around Big Data.

The event has been advertised on Facebook and Twitter as they seem to be privileged platforms used by the university to communicate with students – and also allow to share all sorts of content, from short reminders about the night to longer posts describing the programme for instance.

On the D-Day, the whole team was present and made a wonderful job ensuring the smooth progress of the event. The festivities kicked off at 6pm with a cup of tea and biscuits, as a welcome to all the guests, and an opportunity for the speakers to meet and have a friendly chat before the start of the conference.

Moving on to the speeches then, Matthew Nowell, Paul Brennan, Janet Morgan and Stuart McRae gave excellent talks, each of them considering big data under a different angle – based on their own experiences- giving the audience complementary insights about this vast topic. Attendees’ feedback was very positive, all the guests that have been interviewed afterwards turned out being extremely satisfied with the content of the conference, and the speakers’ obvious professionalism, knowledge, and pedagogy.

A lively discussion ensued as speakers interacted during each other’s talks, when their field of expertise overlapped.

Click here to read an extended version of this post.

View the presentations below:

Stuart McRae

Janet Morgan

Matthew Nowell

 

The Power of Fun

stephen
By Stephen Welch
Communication, HR and Change Consultant. @stephenwelch11

When was the last time you had some fun?  Some real fun? I’m guessing maybe quite recently seeing as most of us have just had a break over the New Year.

But what I mean is real fun at work? For many, 2016 was not only a year of depressing news, but also a year of hard slog at work. Almost every I know said their plan over Xmas was to get lots of sleep and try and recharge. But why should work be so hard? What is it about being trapped in our day-to-day lives that means we run out of energy at the end of the year. (Or in my case at the end of every week!)

We can get fun from different ways. For 2017, I challenge every IABC member in the UK to find a way to have some fun at work. You can do this in many different ways:

  1. Work with people you like, on a project you like. Admittedly, this is easier for some than others. My favourite project last year was developing Corporate Snakes and Career Ladders with Casilda Malagon: a new way of helping communicators develop their career through gamification. The game itself is a lot of laughs and developing it was too. We’ve now run it with people from 8 countries and continue to develop in new directions, with video and new designs for our popular workshops.
  2. Create excuses to take a break. I’m working with a colleague on a corporate design and internal communications project. Our modus operandi is to have a one hour meeting late afternoon and then reward ourselves for a successful meeting down at the local wine bar.
  3. Change the scene. Why meet at your office when there are millions of great alternatives? Sure, this is easier if you are in a city, where there are plenty of cafés. But don’t limit yourself to simply Starbucks, a common Costa or pedestrian Pret a Manger. In the last year, I’ve had meetings at London Clubs, Museums, the Royal College of GPs, Somerset House, and many other places which are free and open to the public. Or: support your local small, artisan café, please.
  4. Make the most of your memberships. Obviously as an IABC member, I am biased, but whatever association you join, make sure your objectives for joining are clear and tailor your activities towards those objectives. Take a moment to see if your original reason is still the right one.
  5. Focus on the essential. This Friday (Jan 6) is the official Epiphany. Mine came over the holidays when I realised I wasn’t listening to my own advice. Let me explain. I run lots of courses on how to be a business partner and strategic adviser. One of the components is time management and how to say ‘no’. But in 2016 I wasn’t focused enough and got too distracted. In 2017, by focusing on the essentials, I’m going try and leave more time for fun.

I’m not saying fun is something you can have all the time. But in my experience these are five things that you can do to have a more fun experience at work. Not all of them will be possible for all people. And I fully expect to look back at the end of 2017 and realise I’ve totally forgotten at least one of them.

How are you going to have fun this year?

Creating connections – 2015/2016 IABC report

Last week, we celebrated our Annual General Meeting at the UK chapter at Madano’s beautiful roof terrace. It was a lovely informal gathering to celebrate what has been a year of growth and consolidation for the association.

As I prepared for the AGM, reflecting on my role as president of the UK chapter, I was stunned by two things: how fast a year can go by and how much can be accomplished when you have the right team in place.

This year-long adventure exceeded my expectations and gave me back more than I ever imagined. If my theory is right and IABC is like a savings account, leading a chapter makes is a high-yielding bond. Unparalleled the interest rates!

A year ago, in a lovely pub in Holborn, I took up the baton from Tessa O’Neill and pledged to focus on three things. As a board, we agreed that in every aspect of our work we would:

Demonstrate that we are an outward looking association and cover the full spectrum of communication

  • have and use our global network
  • effectively engage our members

I also made a request that the title of Chapter President be changed to facilitator in chief, because it is the work and effort of our volunteers that make the chapter work. While my request was ignored, the ambitions set out the three objectives were met and, in some cases, exceeded. This is my chance to say thank you and recognize the passion, professionalism and talent that each of our board members have put into managing their portfolio.

This year we have held eight events covering global communications, crisis, measurement and the future of the profession. We held a joint event with the Montreal Chapter, strengthened the links with the Global IABC, and contributed to the Regional board through the Leadership Institute and Eurocomm. We also launched the global #myiabc video competition spearheaded by the incoming president Kira Scharwey.

I’d like to recognize Kirsty Brown for having taken our chapter’s events to the next level and, as we prepare to host Eurocomm 2017, we are incredibly lucky to have her on board.

In addition to events, our thought-leadership blog has become a space for UK and international experts to share stories and opinions that provoke, inspire and build stronger connections. Under Gay Flashman’ s direction we covered the evolution of the Italian PR industry, the TalkTalk and Volkswagen scandals, the misadventures of Alan Sugar and The Apprentice; we also shared insights into how to manage brands, crisis, corporate websites, social media campaigns, and international communication. Communicating for the communicators must be one of the biggest challenges in the business and Gay has done an excellent job with our website and social channels. Thanks as well to Leslie Crook for shepherding our LinkedIn group into their 1000 members.

We are also looking at the future of the profession and the association: our student members. Our continued relationships with Bournemouth University and the London College of Communication remain strong. This year we welcomed an agreement with Leeds University. The latter gave us 80 new members thanks to the resolve of two people: Daniel Schraibman and Dr Kendi Kinuthia’s, who joins the board this year. This agreement also strengthened our mentoring program. This holistic and long-term approach to student membership won us a global recognition at the last Leadership Institute.

In a time when membership in associations is struggling, we are thriving and that is down the work done by the membership team: Lauren Brown, Kira Scharwey and Marcie Shaoul.

As the well-known African saying goes, if you want to go fast go alone but if you want to far go together. We want to go far, and so this year increased our relationships and partnerships to deliver content, events and opportunities for our members. Thank you to our event partners Anglo American, Simply Communicate, VMA, the Department of Business Innovation and Skills, Regester Larkin and our hosts tonight, Madano. Thank you as well also to all the support of our event sponsors: Pitch Pack, Scarlett Abbott and Communicate Magazine

Thank you to each and every one of the national, regional and global volunteers that help us create connection like never before.