Howard Krais | President
With over 25 years as a communicator under his belt, both in senior in house and consulting roles, Howard is as passionate about finding brilliant opportunities for communicators to develop and grow as he is about the power of great communications to positively impact change.
He recently left healthcare company GSK and joins Johnson Matthey in May to lead communications in their Clean Air division.
2018/19 will be his third year as a Board Member of the IABC UK chapter and Howard steps up to the role of President, aiming to continue the momentum, building on what the Board have achieved over the past two years.


Sarah Parker | President Elect
Sarah is an experienced communications professional with a background in internal communications, consultation and engagement, campaign delivery, and media relations and issues management.
A dual Canadian-British citizen with 10 years’ experience, Sarah most recently worked for the Insurance Corporation of British Columbia, where she held responsibility for internal communications and also led their communications and media relations for the provincial Distracted Driving campaign. Prior to that, she has held communications roles at Capilano University, the BC Pension Corporation, the MacEwan University School of Business, and Homeward Trust.
She also spent a year in Australia, where she was a communications consultant for Cropley Comms and the Launchbox. She has a total of seven years’ board experience with IABC, both for the IABC Edmonton chapter and most recently as the outgoing president for IABC/BC in Vancouver.


Mike Pounsford | Past President
Mike first joined IABC 30 years ago and has been a member on and off since. He acted as Head of Development in the UK from 2011 – 2013 and took up the President-Elect role in 2016 in preparation for this year’s role. Since 2001 he has run his own consulting business, Couravel (a double Gold Quill winner), which helps clients develop processes to engage people around vision, values and strategy to create ownership and deliver organisational change.


Lauren Brown | Treasurer
Lauren Brown is Assistant Vice President, Internal Communications (EMEA CAO Office) at State Street, with asolid background in business and finance. She currently works with Fieldwork Education developing international marketing campaigns and leading on key projects. She has been
involved with IABC for the past five years in both Canada and the UK.


Ann-Marie Blake
Ann-Marie is a business communicator with over 20 years’ experience working mainly in global financial services firms. She has worked across various disciplines including marketing, corporate affairs, change and internal communications and now runs her own communications consultancy.
A keen business mentor and coach helping others to build their confidence and realise their full potential, she believes that diverse boards are effective boards and welcomes the opportunity to bring a different perspective to the conversation. Having benefited from the IABC network over the years, it’s time for her to give something back.


Suzanne Brooks
Suzanne has more than 10 years’ experience in corporate communication roles in high profile FTSE-20 companies spanning FMCG (Diageo), natural resources (Rio Tinto, ICMM) and financial services (Old Mutual).
She is seasoned in running global internal and external communications and reputation-building campaigns and working across emerging and developed markets. She specialises in employee engagement and corporate relations with deep expertise in multi-stakeholder partnership programmes, corporate reputation strategy, financial communications, compliance communications and sustainable development.
Prior to joining her current role at Johnson Matthey, Suzanne served as a specialist team member at the International Council of Mining and Metals (ICMM) and Corporate Relations Advisor at Rio Tinto managing the Group CSR policy and implementation of their global civil society engagement program and integrated communications covering issues including, sustainable development, environmental rehabilitation, human rights and community development.
Suzanne has a degree (Hons) in Environmental Science from Birkbeck College, University of London.


Claudia d’Amato
Claudia d’Amato is a highly experienced corporate communications professional, with more than 18 years of experience in multicultural business environments, developing and implementing integrated communication strategies to deliver business outcomes, both in-house and in agencies. Currently working as a Communications Manager at GSK, her career has spanned a variety of industries and activities in PR, corporate and internal communications in Brazil, UK and across geographies.
Claudia holds a Bachelor degree in Communications and a Marketing MBA, both from University of Sao Paulo, and has completed the Advanced Social Management Programme developed jointly by University of Cambridge and University of Queensland. She is also aCertified CMC Prosci Change Management Practitioner.


Gay Flashman
Gay is a digital content executive and former journalist with more than 20 years’ experience as a programme editor and manager at Channel 4 News, Channel 5 News, the BBC and the ABC in the UK and Australia.
Gay runs global content marketing agency Formative Content. Amongst her current content clients are the World Economic Forum, Fund Forum International and the Global Education & Skills Forum. When work, family and dogs allow, Gay enjoys running, road-biking and baking novelty birthday cakes.


Georgia Halston
Georgia is the Founder and Director of Halston Marketing. She’s been working within the marketing sector for over nine years specialising in digital.
Coming from an SEO background, Georgia’s skillset spans all facets of digital marketing.
Working out of their North Leeds office, Halston Marketing has launched projects with clients of varying sizes from start-ups to Fortune 500s. The clientele work within vastly differing industries from pharmaceuticals and industrial coatings to IoT and online ecommerce.
Georgia is interested in leveraging her network to build IABC visibility and impact in the North, in particular in Leeds building on the excellent work already started with students at Leeds University.


Sarah Harrison
Sarah Harrison has spent more than 20 years working in communications and engagement for consultancies such as Wardour and most recently Instinctif Partners.
She is responsible for adding new global brands to the client list, by matching their complex needs with Instinctif’s innovative solutions. She believes corporate communications can make or break audience engagement.
From joining the IABC board she hopes to share best practices and fresh thinking in communication. Also to connect further with our international partners.


Una O’Sullivan
Una leads the Internal Communications program for Global Financial Services at KPMG, with an emphasis on strategic leadership messaging. Her focus is on using strategy to shape an overarching narrative and emphasizing the message through frequent and compelling story-telling. Her soapbox position is that internal communications does not equate to newsletters, and that any communications campaign needs to use a variety of channels, with an emphasis on conversations.
Before taking this role, Una worked in Knowledge Management, supporting global communities of interest with content strategies, intranets, research services and facilitated knowledge exchanges.
In her spare time she runs and plays piano (slowly, in both cases), and is a leader with Scouting Ireland.


Daniel Schraibman
Daniel Schraibman has extensive experience of helping organisations manage change, prepare for and deal with crises and build better relationships with stakeholders. He is a director of Serekinti, and his last in-house role was Head of Communications for South Hook Gas, Europe’s largest importer of liquefied natural gas.
Daniel has been a member of the IABC UK board for several years and has expanded the reach of the chapter thanks to events in Bath and Leeds, and the development of a partnership with the University of Leeds.


Lucinda Thurmer
Lucinda is a communications specialist working at Zenith Media, having come to the UK from Australia via work/study in South Korea, Hong Kong and Spain. She lived in South Korea and Hong Kong as a New Colombo Plan Scholar, a signature scholarship program by the Australian Department of Foreign Affairs.
She has a particular interest in digital communications and the use of data and analytics.
While living in Hong Kong, she was a member of the IABC Hong Kong Chapter. She believes that for an increasingly mobile workforce, a global network and community is vital for professional and personal development. She is motivated to work with the IABC UK Chapter to contribute to the promotion and advancement of the communications industry and to professional networks within the communications field.


Student member representatives

Mathilde Schneider MA, London College of Communication

Alexandra Rodríguez-Cifre MA, London College of Communication
Alexandra is a former journalist with a background in content creation and news reporting for different media platforms.

Non-Executive Board Members

Casilda Malagon
Casilda Malagon is a global communicator with a background in international policy communications and a passion to building teams that make a difference. She recently joined global mining company, Anglo American. An IABC member since 2009, she has been part of the UK Board for the last several years.


Kira Scharwey
Kira is an Account Director with strategic consultancy Madano, leading integrated communications for clients in the energy and environment sector.
She has previously held in-house and government roles with energy companies and economic development agencies. Kira studied Public Relations at Mount Saint Vincent University in Canada.
She has spent seven years as a Board member for IABC chapters in Canada and the UK, including her term as President of IABC UK in 2016/17.