Webinars

From elevator pitch to attention switch: 5 unexpected methods for becoming an authority in your field

Hosted by Itzik Amiel

18 June 2018

• Becoming the sought-after expert your clients will want to work with and be willing to pay a premium to do so

• Becoming unique to your clients & standing out in the sea of competitors

• Discover what it takes to become an authority in your field & build a step-by-step plan to get there. 

Align your teams and improve business results

Hosted by Lindsay Uittenbogaard

22 May 2018

• Latest research on team alignment and how it improves team performance 

• Improving Team Alignment within your organization 

• Track the journey to team alignment with the Mirror Mirror process

Hosted by Mike Pounsford

17 January 2018

• Understanding why purpose is important to provide a sense of meaning for work and a strategic perspective
• Exploring the role of leadership groups at different levels and why their ownership of the purpose conversation is still critical
• Exploring different approaches to how purpose can be developed; who to involve and how to involve them in the process
• Exploration of one approach to help leaders increase “line of sight” – linking strategic goals and individual roles

Hosted by Maya Townsend and Martha Miser

19 December 2017

• What the shift to a deeply interconnected, digitally ubiquitous, global world means for organizations and individuals.
• The five shifts of thinking you’ll need to succeed in strategy and communications in the 21st Century.
• The practical implications of the five shifts to your practice.

Hosted by Vija Valentukonyte

21 November 2017

• What it takes to make your Gold Quill entry a winning one

Hosted by Michale Nord and Mike Klein

31 October 2017

• Why shift towards influencers and away from all-employee comms for key initiatives and agenda items
• Which identification methods are available
• The difference between “influencers” and “ambassadors”

Hosted by Louise Jacobson and Maysoun Ramadan

7 June 2017

• the main characteristics of a successful PR professional
• the magic formula (O & E) and the value of strategic communication in PR
• what to consider before you integrate technology in your framework
• how the UAE can shape your learning and experience in PR

Hosted by Steve Rawling

19 April 2017

• How fictional story arcs can help craft two types of business message: foundation stories and brand stories
• Practical ways to explore different elements of your business story and find the ones that work for different audiences

Hosted by Dr Kevin Ruck

21 February 2017

• How to integrate the four AVID principles
• Which channels employees often find most helpful
• How to use a simple ICQ10 questionnaire to assess good practice

Hosted by Neil Griffiths

16 January 2017

• Thriving as a communicator when no one wants communication ‘by the book’
• The benefits of a relentless focus on audience-based, outcome-focused communication.
• The right questions to ask and the elements to focus on to make sure you can build a communication plan (even if you never show it to anyone)
• The communication process ‘revelation’ (including two tried-and-tested templates for participants to take away)

Hosted by Michael Nord and Claudia Vaccarone

15 December 2016

• Language and cultural sensitivity enable conversations
• Being multilingual helps you see through the layers of cultural nuances and build bridges to professionals around the world
• Working in a different language than your mother tongue enables you to see things from a different perspective