IABC EMENA Online Connect | Shaping Corporate Culture in a Hybrid World

Join us on March 5th at 3pm GMT / 4pm CET for a critical and timely exploration of one of today’s most pressing organizational challenges: the growing tension between employee preferences for flexible work and increasing corporate mandates for office return.

IABC Board Director Matt Tidwell, Ph.D., will present findings from groundbreaking research on how hybrid work is reshaping organizational culture and internal communications.

This comprehensive study reveals intriguing patterns about:

• The significant difference in employee morale between remote and in-office workers
• Key challenges organizations face in maintaining corporate culture, training, and mentoring in a hybrid environment
• The enhanced strategic role of internal communications in organizational success

Following the presentation of these insights, Dr. Tidwell will facilitate an interactive discussion with participants about the implications of these findings for their organizations. This is particularly timely as companies like Amazon, JPMorgan Chase, Bolt, Woolworth, and Deutsche Bank implement strict return-to-office policies.

Speaker: Matt Tidwell, Ph.D.

• Board Director, International Association of Business Communicators (IABC)
• Director of Professional Graduate Studies, William Allen White School of Journalism and Mass Communications

The session will include:

1. Presentation of key research findings
2. Interactive discussion and implications for internal communications
3. Q&A session with participants

Register here: https://us02web.zoom.us/meeting/register/Y4IjceGjS7eKlB20gXE0hA 

To encourage a frank and open discussion, this webinar will not be recorded, so we encourage you to register now and mark the date in your calendar to take part in this timely discussion on the future of workplace communications!